Sales Training Resources

Selling is Fundamental

Although I spend most of my workdays teaching sales professionals about the finest details of every tiny step in the selling process, I am the first to admit that the fundamentals need to be met. I can speak for hours about the first four minutes of a sales call or the art of properly asking questions to spark a dialogue; however, if a salesperson is not practicing the fundamentals, the instruction will be wasted.

Check out this article to read about the five building blocks of a successful salesperson:

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Why Choose Vector Firm

Vector Firm’s purpose is to help system integrators and their technology providers improve their sales and marketing results.

Five Core Beliefs of Modern-Day Selling


Customers and prospects don’t believe they need salespeople anymore.


The primary goal of prospecting is to become known as a subject matter expert.


Purchasing decisions are made by multiple people who may not know the salesperson.


Customers and prospects are distracted more than ever, rarely focused on salespeople.


Salespeople must make their customers successful. Satisfaction and friendships are not enough to maintain the business.

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